IKEA to accelerate launch of low-cost smart health connected devices

IKEA has just announced a boost to its smart health connected devices – products that are enjoying growing success like Trådfri bulbs and Symfonisk speakers at a lower price than the competition. health home Smart, its smart health connected health home division, now has a dedicated unit within the group – and IKEA announces "Significant investments" destined for "Accelerate development".

After having a foothold in smart health connected objects, IKEA continues to evolve: the furniture giant has just announced in a press release that its smart health connected health home division, called health home Smart, is at the heart of investments and now enjoys a "Business unit" within the IKEA group. The world leader in furniture has been investing in smart health connected objects since 2012 with some success. We can especially talk about the range of smart health connected bulbs and Trådfri connection bridge – alternatives compatible with the ecosystem of Hue bulbs, but for a fraction of the price of Philips products, from € 9.99.

IKEA announces acceleration in low-cost smart health connected objects

More recently, IKEA launched smart health connected speakers called Symfonisk, the result of a partnership with audio equipment supplier Sonos. IKEA indeed explains wanting “Continue to offer products for a better life at health home” and " to explore " for it "Products and solutions beyond conventional furnishings". Peter van der Poel, range and supply manager at IKEA explains: "We have decided to invest significantly in health home Smart within IKEA to accelerate development. This is the biggest new business unit we have put in place since the launch of IKEA Children. "

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The firm explains that it has established "Strong relationships" with digital companies "Major" and says "Having become a recognized player in the smart health connected health home and innovation space". This context now justifies an increase in investments. health home Smart will now work with all the other departments of the group – and “Will lead the digital transformation of the IKEA range” with "An increased diversity of smart products for the greatest number". And the head of health home Smart Björn Block concludes: " This is just the beginning ".

Source: IKEA

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